We Are Going Green for Kreston Week!


The importance of sustainability has grown significantly for organisations aiming to stay relevant and competitive in today’s world. An impressive 90% of executives acknowledge its significance, yet the reality is that only 60% of organisations have concrete sustainability strategies in place. In the present landscape, integrating sustainability into the fabric of corporate strategy development is not just advisable, it’s an imperative step forward. 

As we embark on Kreston Week this year, our primary goal is to emphasise the profound positive impact that can be achieved by embracing sustainability and building ESG into our everyday practice. We aim to achieve this by highlighting sustainability practices drawn from the Kreston Global network, and initiatives right here at KrestonSW. 

Our Positive Impact Plan

Kreston Global has crafted an impact plan that aims to transform us into a more sustainable network while empowering firms within, to foster ‘positive impact.’ This plan is aligned with our values and purpose and is structured around four key pillars: Planet, People, Prosperity, and Partnerships

  • Prosperity: Ensuring our stakeholders –share in the benefits of knowledge sharing, and have the opportunity to build better businesses by collaboratively working with them to achieve their ESG goal.  
  • Planet: We believe it is our role to promote sustainable and responsible business practices and must take a lead by understanding and mitigating our own carbon footprint first and foremost. 
  • Partnerships: We cannot achieve this impact plan alone: we need to work with partners who will help deliver our ambitions in the People, Prosperity and Planet areas.  
  • People: We will ensure all KrestonSW policies help staff to achieve a state of health and wellbeing, enabling them to partake in healthy activities whilst at work, promote the ability to give back to their communities or special charitable interests, and ensure they have the best equipment to enable efficient remote working. 

Kreston Global has strategically aligned itself with seven key UN Sustainable Development Goals that strongly resonate with our firm and network. These goals serve as the cornerstone of our purpose-driven journey, propelling us towards creating a more positive global impact. 

What’s Happening During Kreston Week

Kreston week commenced on 25th of September until the 29th. Globally, Kreston firms have developed and shared their own sustainability initiatives, with KrestonSW’s highlighted below.

On Monday, September 25th, we had an exciting kick-off and launch of the Eco Games, in collaboration with Ma Petite Planète. These Eco Games involve corporate participants from across the globe and aim to infuse a sense of friendly competition into raising awareness about simple actions individuals can take to reduce their carbon footprint in their daily lives. With over 25 Kreston firms signed up and 22 dedicated Kreston Sustainability Warriors (KSW) participating within our firm, we’re ready to make a significant impact! While we go for the #1 spot, ultimately, it’s our planet that is the true winner! 

On Tuesday, September 26th, we delve deeper into the evolving ESG regulatory landscape and explore how KrestonSW can leverage this knowledge to develop client-centric solutions. In this webinar, titled ‘Your ESG Journey – Client Solutions,’ our aim is to foster greater collaboration with clients, assisting them in embarking on their ESG journey. 

On Wednesday, September 27th, a webinar, led by Kreston Global Chief Executive Liza Robbins, will emphasise the significance of purpose and how it drives all our actions. During this session, we’ll explore how to seamlessly integrate our purpose into our business practices, with the ultimate goal of building a better business.  

Throughout the week, everyone at KSW is taking a proactive step by calculating their carbon footprint, gaining valuable insights into our daily environmental impact. Following this, we’ll conduct informative sessions to educate and raise awareness about practical measures we can take to reduce and offset our carbon footprint. 

Executives are increasingly realising that sustainability has become more important for organisations to maintain their competitiveness and are actively developing more concrete sustainability strategies. Activities during Kreston Week, like the Eco Games and ESG webinars, showcase our commitment to sustainability. We encourage active participation, carbon footprint calculations, and collective efforts to create a more sustainable future. Together, we can make a difference. 

Author: Pamela Perry

*Correct as of 27 September 2023

*Disclaimer – this article has been produced by Kreston Stanley Williamson as a service to its clients and associates. The information contained in the article is for general comment only and is not intended to be advice on any particular matter. Before acting on any areas contained in this article, it is imperative you seek specific advice relating to your particular circumstances. Liability is limited by a scheme approved under professional standards legislation.

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